Like any other business, farming can level-up with the right technology.

Bobby Joe Donovan is determined to be the best farmer she can be. She wants her 2,500-acre grain farm near Mossleigh, Alberta, to be something she can pass on to her three children. Strong, self-reliant and well-educated, she is also wise enough to know that in today’s ultra-competitive world she had better not be hesitant to ask for help when she needs it.

“The type of farming we are doing has become very scientific,” she says. “Agronomists take soil samples in specific zones and they give you a prescription of what you need to optimize yield by applying the proper amount of fertilizer and seed for that area in the field.

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